BODEN Celebrates 15 years of Making an Impact for Brands

MIAMI, FL, November 7, 2023 — Today, BODEN, an independent, minority- and female-owned, award-winning communications agency, named a three-time 2023 “Agency of the Year” by AdAge, the Hispanic Public Relations Association and PRNews, celebrates its 15th anniversary – its quinceañera – with a service offering expansion and brand refresh. Adding to its core service of […]

Karol G, Bad Bunny, and the New American Mainstream by Nikki Lopez

Karol G and Bad Bunny now belong to a very exclusive club. As of Sunday, the Latino artists are collectively responsible for the only four all-Spanish language LPs ever to top Billboard’s album chart. Bad Bunny’s ‘Nadie Sabe Lo Que Va a Pasar Mañana’, which dropped October 13, marks his third consecutive album to debut […]

BODEN Named Minority-Owned Agency of the Year at PRNews Platinum Awards

On October 18, 2023, BODEN Agency was honored at the PRNEWS Platinum Awards as “Minority-Owned Agency of the Year.” This recognition makes BODEN a 3X “Agency of the Year” winner to date this year by different industry organizations – Ad Age, Hispanic PR Association (HPRA) and PRNEWS. The PRNEWS Platinum Awards recognizes excellence in communications […]

PRWeek: The Future of PR is Hispanic

The last 25 years have ushered in dramatic changes across the PR industry, influenced by shifting societal norms, advancements in technology and the changing media landscape. As practitioners, we’ve evolved with the times, navigating these changes through a cultural lens to activate campaigns that build relevance and make an impact.  As PRWeek celebrates its 25th […]

BODEN Wins a Record Six Awards at the HPRA Bravo Awards, Including Agency of the Year

On October 12, 2023, BODEN Agency made history at the Hispanic Public Relations Association (HPRA)  ¡Bravo! Awards, setting a new record as the agency with the most awards won in a single year, including taking the highest honor of “Agency of the Year.”  The National ¡Bravo! Awards recognize the best multicultural communications teams and campaigns […]

Soccer’s Next Frontier: Latinas

With the ninth edition of the FIFA Women’s World Cup taking place this summer in Australia and New Zealand, women and sports will once again be in the global spotlight.  In 2019, over one million fans gathered in France to experience the matches firsthand; that’s more than double the amount when compared to its 1991 […]

The Latin GRAMMY Cultural Foundation® and The Latin Recording Academy® select BODEN Agency as new PR partner

June 28, 2023, Miami, FL – BODEN Agency, an award-winning, independent, minority-owned communications agency, was selected to spearhead public relations efforts for the Latin GRAMMY Cultural Foundation®, effective immediately. The agency will also support the Latin Recording Academy® with measurement and analytics. “We are honored to add the Latin GRAMMY Cultural Foundation and the Latin Recording […]

BODEN Helps Brands Tap the Power of the Mamiverse

May 15, 2023, Miami, FL – Latina moms are an ever-present force in the lives of their family unit, shaping its core values and identity, driven by a deep-seeded relationship with la cultura. They work hard, love harder and oftentimes appear to truly do it all. But this passion and perseverance extends well beyond the home.    These […]

BODEN Agency Launches Initiative to Honor Moms

May 8, 2023, Miami, FL – Leading up to Mother’s Day, Latina-Owned Public Relations Powerhouse, BODEN Agency is launching an initiative that honors moms with the release of a new children’s book titled “Sasha’s Big Question,” written by CEO and Founder Natalie Boden, in response to the question “Mom, why do you work?” which many moms […]